Our Story

OUR STORY

Created By Entrepreneurs For Entrepreneurs

A team of 7 successful entrepreneurs put their heads together in an effort to help improve the statistics on how many small businesses succeed. After tapping into the great minds of business thought leaders* from around the globe, they developed the first comprehensive program for small businesses (up to $5M revenues) and packaged it into a simple, affordable, sustainable membership model. And STAAR™ was born!

Based On

STAAR is based on a wealth of knowledge and experience from many great business thought leaders.  Our library includes:

  • Start With Why
  • Business Model Generation
  • Good to Great
  • 1-Page Marketing Plan
  • Launching a Venture
  • Rockefeller Habits
  • 5 Dysfunctions of a Team
  • The Happiness Advantage
  • First Things First
  • Getting Things Done
  • The E-Myth
  • Unique Ability
  • Performance Dashboards
  • The Great Game of Business
  • Who Moved My Cheese?
  • Small Giants
  • The Energy Bus
  • Traction
  • Raving Fans
  • Outliers
  • Double, Double
  • Who’s Got Your Back
  • Simple Numbers, Straight Talk, Big Profits
  • Go, Put Your Strengths to Work
  • The 4 Disciplines of Execution (4DX)
  • Key Performance Indicators for Dummies
  • The 21 Irrefutable Laws of Leadership